Amy Campion Words

“No matter what anybody tells you, words and ideas can change the world.”

– John Keating, Dead Poets Society

Ok, so maybe you don’t want to change the entire world. Maybe though, you do want to change your corner of it. That’s where I can help. From getting clear on what you want to achieve through crafting a strategic plan through to writing the copy that will engage, inspire and motivate, I can help you with the entire process of just the parts of it you need.

I work alongside values-driven organisations, schools, community groups and social enterprises to:

• help people feel safe and confident to share their own stories
• shape ethical, impact-focused communications
• turn “good but clunky” writing (including AI-generated drafts) into warm, human-centred words that sound like you.

My background crosses strategic planning, copywriting, broadcasting, community leadership and youth theatre. I’ve spent years working with not-for-profits, local charities and community organisations on the Mornington Peninsula – including hands-on work with children, young people and families through theatre, radio and respite programs.

Whether we’re crafting a story-making workshop for kids, reworking your organisation’s impact report, or finding the right tone for your next campaign, my aim is the same: to honour real people, real experiences and real care in every sentence.

My services include:

• Story-making workshops for children, teens and adults (schools, not-for-profits, community groups and holiday programs like Saltbush).
• Community storytelling & impact narratives: gathering and shaping real stories from participants, clients and communities for reports, funding, websites and campaigns.
• Ethical communications consulting for NFPs, charities, social enterprises and values-driven businesses – messaging, tone of voice, and “does this align with our values?” sense-checking.
• Human-centred editing in the age of AI: turning rough or AI-generated drafts into clear, grounded writing that sounds like your unique brand voice (not like “the internet”).
• Marketing and communications planning for purpose-driven organisations who want structure without losing heart.
• Articles, features and long-form writing that tell nuanced, human stories.
• Emcee, presentations and workshops on storytelling, ethical communication and human-centred use of AI.

I work with:

• Values-driven businesses and organisations
• Not-for-profits and charities
• Social enterprises
• Schools and education projects
• Creative individuals, artists and sole traders
• Community groups and local initiatives